Marketing Plan
1. HOW WE PREPARE YOUR HOME FOR SALE
- Prepare a detailed comparative market analysis to determine the value of your home.
- Hire a professional stager to assist you in preparing your home for the market.
- Hire a professional photographer to create top quality images of your home.
- Create quality customized brochures on cardstock paper that showcase your home.
2. INTRODUCING YOUR HOME TO THE MARKET
- Invite Realtors for special preview of home offering Agent incentives such as a bottle of wine, cash giveaways, or a luncheon.
- Host Open Houses for the public.
- Post a highly visible “For Sale” sign in your yard.
- Place a brochure box outside with quality professional flyers.
3. MAXIMIZING YOUR EXPOSURE
- Because 82% of Buyers begin their search for a home on the internet, The Dale Team lists your home on multiple, popular websites including:
- FMLS and GaMLS with multiple photographs and detailed descriptions
- Homescenes.com
- Realtor.com-Enhanced Listing
- Keller Williams.com
- Craigslist.org
- Zillow.com
- At least 15 more high-traffic websites
- Feature home on our website-www.onthedaleteam.com.
- Alert our database of current and past clients that your home is for sale, and feature your home in our monthly newsletter.
- Notify hundreds of Keller Williams agents of your new “For Sale” status.
Websites
4. MONITORING AND TRACKING THE MARKET
- Analyze data collected from Homescenes.com and Realtor.com.
- Contact every agent who brings a Buyer into your home to ask for feedback.
- Closely evaluate your local market for changes and updates.
- Provide you with detailed status reports on a weekly basis.
